
SCALEXTRIC #BEYONDCOMPETITION
OBJECTIVE:
To publicise the new brand product and make people consider buying.
IDEA:
Scalextric, a classic toy brand, asked us to promote the brand again and the new product: Scalextric Advance. To do so, we produced a TV ad and a digital campaign using different media and channels: influencers, programmatic, display and social ads.
Jirada Digital Agency Social Campaign
